The Samsung Galaxy A5 & Galaxy A3 Press Release

KUALA LUMPUR – January 8, 2014 – The technical advances and overall pervasiveness of technology has long been accused of hitting the pause button on human relationships but this couldn’t be farther from the truth thanks to the arrival of Samsung’s hotly anticipated GALAXY A5 and A3. The GALAXY A5 and GALAXY A3 exemplify the perfect union of technology and human connections – showcasing the most advanced functions optimised for a social networking experience centered around the user; packaged in a refined, premium metallic trim.

“As more young people are getting smartphones, social networks apps are booming, feeding in turn the selfie craze that has swept over the world in the past years. The GALAXY A5 and GALAXY A3 jump on the selfie bandwagon and further redefine it with their signature wide selfie feature, which complement the needs of a highly digitally connected and style conscious youth audience,” said Lee Jui Siang, Vice President, Mobile, IT and Digital Imaging, Samsung Malaysia Electronics.

In conjunction with the arrival of the GALAXY A5 and A3, Samsung Malaysia Electronics is also excited to introduce the ‘Bestnya Bersama’ campaign today. The campaign theme certainly speaks to the origins of the GALAXY A5 and A3, we aim to bring Malaysian youth together through the wide selfie feature and music platform.
 
Present at the launch event were the GALAXY A Series’ A Team comprising of Izzue Islam and Venice Min, and the A-list home grown talents – Najwa Latif, Shawn Lee, Ke Qing, Paperplane Pursuit, Liyana Fizi and An Honest Mistake.

Amazing Variety to Express “You”
The GALAXY A5 and A3 are Samsung’s slimmest smartphones to date, featuring refined full metal unibody designs that are 6.7mm and 6.9mm thin, respectively. Stylish and sleek, the GALAXY A5 and A3 are slim enough to slide into your pocket and hold comfortably in the palm. The GALAXY A5 and A3 equipped with refined full metal unibody design, allowing users to stand out from the crowd with the slim and sleek metal finish. Both devices will come in a variety of catchy hues, including Pearl White, Midnight Black, Platinum Silver, and Champagne Gold, to accommodate the personal style and preference of diverse users.

A Must for Avid Shutterbugs
The Samsung GALAXY A5 and A3 have one of the features that avid shutterbugs will adore is the advanced 5MP front-facing camera with the innovative Wide Selfie mode. Now, users are able to capture a group picture without huddling close to one another just to nab the perfect shot. Users are also able to quickly and easily share photos or videos on their favourite social media channels with the device’s fast network speed of LTE Category 4 standard.

Astounding Viewing Experience
Taking its cue from the flagship GALAXY mobile device experience, the GALAXY A Series is equipped with an extraordinary Super AMOLED display and Adaptive Display technology to deliver clearer images with deep contrast and better viewing angles for more vivid, colourful content in virtually any environment, even under bright sunlight.

The GALAXY A5 and A3 will be available at the recommended retail price of RM1,199 and RM899 respectively from 9 January onwards at all Samsung Experience Stores and Samsung authorised dealers. On the other hand, the GALAXY A7 will make it to Malaysian shores shortly in February 2015. More information will be disclosed closer to the availability date.

* Other available colours at launch are Glacial Silver.

* Certain Sense™ 6 experiences will be made available via an upgrade on the Google Play store in the coming weeks

* The Copy and Paste feature will be available to download from the Google Play Store soon

* Following its popularity with HTC users, HTC will now make HTC BlinkFeed available to other Android devices, launching on the Google Play store soon.

* The Fitbit app is only pre-loaded in certain countries. Please speak to the local market for verification. It is available to download from the Google Play store and tracks your steps / monitors your activity

* Sold separately

The Samsung Galaxy A5 Specifications

The Samsung Galaxy A3 Specifications

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