New flagship phones are introduced to the market almost every quarter and it has been an industry norm to bundle flagship devices with postpaid plans under a contract period of 1 or 2 years with a high penalty fee for early termination. In addition, new customers are required for upfront payment and no upfront payment benefits are only available for existing long tenure customers.

However it is not the case for U Mobile Postpaid users. Customers who purchase their iPhone using credit card with auto-debit for monthly fees, will enjoy the no upfront payment benefit for the new handset as well as contract freedom that allows them to change their mind within the contract period without incurring any penalty. Should they opt for early termination, they would only need to pay the pro-rated subsidised phone price.

The U Mobile Postpaid iPlan also comes with Internet, calls and SMS sharing features that enable customers passing these allowances to multiple devices using multiple SIMs. Customers can now share their mobile plan allocations with their family or friends and enjoy their favourite content without having to subscribe to multiple plans.

Beginning from 19 March, customers who sign up before 30 June 2015 with i60 and i90 plans will enjoy unlimited Internet until 31 July 2015. While customers who sign up for i130 are entitled for the promotion until 30 September 2015. Customers should sign up for the U Mobile iPlans as early as possible to enjoy a longer period for this special offer! Upon expiry of the unlimited Internet promotion, iPlan customers will still enjoy non-stop Internet experience on U Mobile’s high speed 3G and 4G LTE connectivity, with the fair usage policy applied.

Being a data-centric telco, U Mobile is relentless in bringing greater innovation focusing on mobile Internet offers for customers to enjoy its high-speed mobile Internet services. It drives the telco to be the innovative market-leader to meet today’s ever-changing consumer mobile lifestyle.

Commenting on the new iPhone 6 and iPhone 6 Plus offerings, Jasmine Lee, Chief Marketing Officer of  U Mobile said, “We planned for a game-changing approach to our product design specially for iPhone. Our brand new iPhone 6 and iPhone 6 Plus iPlans again demonstrate U Mobile’s product leadership. We offer bundled plans with the best subsidised device rate for Prepaid customers who are very often not offered the opportunity to enjoy a low device rate compared to postpaid customers. Our contract freedom benefit challenges the industry practice of locking postpaid customers down with high penalty fee for terminating their contract early. We are confident enough to allow our postpaid customers to change their mind as we believe they will stick with us because of the great value we offer and the best network speed and quality we have demonstrated which is being recognized by the industry.”

“U Mobile is continuously striving to be the leader in terms of product innovation, addressing youths and young executives’ demands and ever-changing lifestyles. This is evident in our U MicroCredit device financing programme that enables our customers to take home the amazing iPhone 6 starting from only RM98 and spread the payment over a period up to 33 months. Our goal is make this dream handset affordable for everyone,” she added.