DISH Network's Q3 Promotion

DISH Network's Q3 starts off with a bang! DISH Network is on track for meeting their goal of 100 HD locals by the end of 2008, and is positioned to surpass their goal of 100 national HD channels by year's end - 5 months early! New programming packages offer customers more HD-only options, as well as new pricing tiers for HD upgrades to existing packages. Couple this with the new movie promotions, and you've got a recipe for fantastic sales! Read on to find out more!
New TurboHD Programming Packages - Effective August 1, 2008
DISH Network is creating 3 new packages of 100% HD, MPEG-4 content, starting at just $24.99/mo. They are called TurboHD Bronze, TurboHD Silver and TurboHD Gold.

• TurboHD Bronze - 25 HD channels, $24.99/mo w/o locals
• TurboHD Silver - 33 HD channels, $32.99/mo w/o locals
• TurboHD Gold - 40 HD channels, $39.99/mo w/o locals
• Locals are available for an additional $5.00/mo
• Channel counts do not include HD RSNs, HD PPV, or HD VOD. Count also does not include the Big Ten Network HD, which is provided on a geographically limited basis and may require the purchase of the Multi-Sport Package.

Please note:

• TurboHD packages require all MPEG-4 equipment on a customer account and are available to new customers only. This means even if a customer doesn't have an HDTV yet in all of the rooms in which they have a television, that customer may be "future-proofed" with a TurboHD package and DISH Network equipment.
• Due to the all MPEG-4 equipment requirement, TurboHD packages are only available to customers who select a TurboHD package at the time of activation.
• TurboHD packages are considered minimum qualifying programming for consumer promotional programs including DHA.
• Customers who are currently subscribing to dishHD Absolute will be grandfathered into that package, as dishHD Absolute will no longer be offered to new or existing customers wanting to subscribe to it (effective August 1, 2008).

Three new levels of DishDVR Advantage for TurboHD packages!
For customers who want all-HD programming AND a DVR, DISH Network will have three new DishDVR Advantage options! All TurboHD DishDVR Advantage packages include an applicable core HD package, local channels, and first DISH Network DVR Service Fee. These three new packages will be added to the current DishDVR Advantage America's Top programming and DishLATINO programming lineup.

• TurboHD Bronze DishDVR Advantage - $34.99/mo. (savings of $0.98/mo. over the price of each of the components purchased separately).
• TurboHD Silver DishDVR Advantage - $39.99/mo. (savings of $3.98/mo. over the price of each of the components purchased separately).
• TurboHD Gold DishDVR Advantage - $49.99/mo. (savings of $0.98/mo. over the price of each of the components purchased separately).

TurboHD Add-Ons to America's Top Packages - Effective August 1, 2008
There are customers who still want to receive standard-definition programming such as the America's Top packages along with their HD programming. One reason is that not all channels in the AT100 or higher programming packages are available in high-definition. Currently, the dishHD Essential package may be added onto AT100, AT100 Plus, AT200 or AT250 for $10.00/mo., which provides the available HD content contained within each of those applicable America's Top programming packages. Effective August 1, 2008, the dishHD packages will be renamed as follows:

• BronzeHD add-on package available for AT100 and AT100 Plus ($10.00/mo.).
• SilverHD add-on package for AT200 ($10.00/mo).
• GoldHD add-on package for AT250 for ($10.00/mo.).
• Additionally, dishHD Ultimate will be renamed "PlatinumHD".
• The PlatinumHD add-on package may be added onto AT100 or AT100 Plus with BronzeHD, AT200 with SilverHD, or AT250 with GoldHD for an additional $10.00/mo.
• The PlatinumHD add-on package may also be added onto any of the TurboHD packages (TurboHD Bronze, TurboHD Silver, or TurboHD Gold) for an additional $10.00/mo.
• DishLATINO HD Packages will continue to be named DishLATINO Max HD Essential and DishLATINO Max HD Ultimate.

These packages break down as follows:

• TurboHD Bronze - 25 HD channels, $10.00/mo
• TurboHD Silver - 33 HD channels, $10.00/mo
• TurboHD Gold - 40 HD channels, $10.00/mo
• Channel counts do not include HD RSNs, HD PPV, or HD VOD. Count also does not include the Big Ten Network HD, which is provided on a geographically limited basis and may require the purchase of the Multi-Sport Package.

New Q3 Promotional Offers
Because there are many types of customers, each with their own unique TV-programming needs, we're offering a number of different consumer promotional offers for Q3. There's an instant credit offer for qualifying new customers, a free premium movie package offer, a free HD programming offer, as well as the continuation of the "Cinemax for a Year for a Penny" offer! So, there's something to attract almost any pay-TV customer from movie lovers to high-definition fans! Please keep in mind that the "3 Months Free Programming" offer will expire after July 31, 2008.

• $50 Credit on First Bill - Effective August 1, 2008. Subject to applicable terms and conditions, now qualifying new customers receive an instant $50.00 credit on their first billing statement! Customer must subscribe to AT100 or higher, DishLATINO or higher, TurboHD Bronze or higher, or qualifying DishINTERNATIONAL programming. Please note DishFAMILY does not qualify for this offer.
• Cinemax for a Year for a Penny (Up to a $155 Value) - DISH introduced this offer at Team Summit 2008 in Nashville, Tennessee! It's been popular, and is planned to be continued through January 31, 2008. Qualifying new and existing customers who sign up for Credit Card AutoPay with Paperless Billing may be eligible to receive the Cinemax premium movie package - consisting of five Cinemax premium movie channels - for a whole year for only one cent.
• HBO / Starz Free for First 3 Months (Up to a $60 Value) - Effective August 1, 2008. Here's another great premium movie package offer! Subject to applicable terms and conditions, qualifying new customers may be eligible to receive 3 months of both the HBO and Starz premium movie packages for free - altogether 16 standard-definition premium movie channels along with 13 HD channels (with MPEG-4 equipment and antenna pointed to the applicable orbital location). To be eligible, new customers must subscribe to AT100 or higher, DishLATINO or higher, or qualifying DishINTERNATIONAL programming, as well as subscribing to both HBO and Starz premium movie packages.
• PlatinumHD Free for the First 3 Months (Up to a $30 Value) - Effective August 1, 2008. DISH Network didn't forget about HD! Qualifying new customers are eligible to receive the PlatinumHD upgrade free for the first 3 months when they subscribe to eligible standard-definition programming plus BronzeHD, SilverHD, GoldHD or DishLATINO Max HD Essential and select to upgrade to either PlatinumHD or DishLATINO Max HD Essential. Please note that TurboHD packages are not eligible for this offer.

Expiring Promo Offers

• Three Months Free Programming - Expires July 31, 2008. As a reminder, the 3 credits of $39.99 (1st, 9th and 19th billing statement) promotional offer for new customers will expire on July 31, 2008.

New National HD Channels
17 New HD National Channels are planned to launch August 1, 2008! Surpassing their goal and reaching 100 national HD channels five months ahead of schedule, DISH Network plans to launch the following channels, along with 14 new HD "Video on Demand" channels, by August 1, 2008:

• ActionMax HD
• CBS College Sports HD
• Lifetime HD
• Lifetime Movie Network HD
• Planet Green HD
• Encore HD
• HBO 2 HD
• HBO Comedy HD
• HBO Family HD
• HBO Latino HD
• HBO Signature HD
• HBO West HD
• HBO Zone HD
• Starz Comedy HD
• Starz Edge HD
• Starz Kids & Family HD
• Starz West HD

New HD Locals
Albany, NY, Syracuse, NY, Lansing, MI, and Chattanooga, TN, were launched on July 3, 2008 on DISH Network! More HD locals are planned for launch Summer 2008. DISH Network is even closer to reaching their goal of 100 HD local markets by the end of the year. With these 4, DISH Network is currently at 65 HD local network markets, covering nearly 70% of US TV households. Future HD local launches planned are:

• Planned to launch by July 30, 2008
• Abilene, TX
• Beaumont, TX
• Fargo, ND
• Greenville, NC
• Madison, WI
• Myrtle Beach, SC
• Sherman-Ada, TX/OK
• South Bend, IN
• Waco, TX
• Wichita Falls, TX
• Wilkes Barre, PA
• Planned to launch Summer 2008
• Columbia-Jefferson City, MO
• Des Moines, IA
• Joplin, MO
• Lincoln, NE
• Omaha, NE
• Quincy, IL
• Topeka, KS

Promotional Changes For DHA

• Customer Qualification Updates for DHA - Effective August 1, 2008. DISH Network is enhancing the way customers qualify for DHA.
• DISH Network is lowering the credit score that customers need in order to qualify for DHA.
• Customers with a superior credit score (as determined by DISH in its Sole Discretion) will now have the option to use a debit card or a credit card to qualify for DHA.
• Customers with a standard credit score up to a superior credit score (as determined by DISH in its Sole Discretion) will continue to be required to use a credit card to qualify.
• Please keep in mind that a Social Security number may only be used to qualify for one DISH Network account.
• DHA Equipment Lease Fee Updates - Effective August 1, 2008. The following lease upgrade fees and equipment policy changes will apply to new DHA customers:
• A ViP612TM DVR may be used as a Primary Receiver.
• A $50.00 lease upgrade fee will apply when a ViP722TM DVR, ViP622TM DVR or 622HZ DVR is used as a Primary Receiver.
• Lease upgrade fee amounts applicable to secondary receivers (i.e., receivers other than a Primary Receiver) will remain unchanged, but will now be applied in any situation where there is also a DVR as the Primary Receiver. For example, when a DVR or HD DVR receiver is used as the Primary Receiver on an account, and a model 625 receiver is used as the second receiver, there will be a $99 Additional Receiver Upgrade Fee.

To enjoy the benefits, order the package below today!